Need a shopify growth expert for your podcast?

Ben Taylor

Chief Revenue Officer | Shopify Consultant | 3x Founder

With over 20 years of experience working with countless Shopify businesses, Ben has plenty of tactics and actionable strategies to share with online store owners.

He is an innovative growth stage revenue leader and operational executive with a proven track record of high-performance working in technology, franchising, hospitality, promotions, healthcare, and professional services.

He is happy to speak on many topics revolving around eCommerce sales, growth tactics, and the challenges business owners currently face, but his favorite topics include:

  • Why Facebook Ads are failing brands
  • Challenges to marketing attribution
  • Effective cross-platform advertising strategies

Previous appearances

Ben's background

Ben started his career by serving in the US Marine Corps and moved into Intelligence Contracting for the Department of State. Following that, he went on to found Tailor Media, a digital media and marketing agency focused on the defense, intelligence, and security markets. 

In the decade since he worked as a Director of Marketing, VP of Marketing and Business, CMO, and Head of Growth for a variety of businesses and complete an MBA from George Washington University. He now heads up sales and growth at Optily as the Chief Revenue Officer.

Joined Optily as CRO

Joined Optily as CRO

January 2022
May - December 2021
Advisor at Scalable Brands

Advisor at Scalable Brands

Head of Growth at Vigilant

Head of Growth at Vigilant

2020-2021
2015-2019
Chief Marketing Officer & VP Business Development at BamBams

Chief Marketing Officer & VP Business Development at BamBams

Part-time Lecturer at GWU School of Business

Part-time Lecturer at GWU School of Business

2013-2015
2013-2015
Vice President of Marketing & Business Development at Gallup

Vice President of Marketing & Business Development at Gallup

Director of Marketing at Zippy Shell

Director of Marketing at Zippy Shell

2011-2013
2009-2011
Founder of Tailor Media

Founder of Tailor Media

Intelligence Contractor at US Dept. of State

Intelligence Contractor at US Dept. of State

2010-2011
2002-2009
Infantry & CI/HUMINT at US Marine Corps

Infantry & CI/HUMINT at US Marine Corps

Joined Optily as CRO

Joined Optily as CRO

  • January 2022
Advisor at Scalable Brands

Advisor at Scalable Brands

  • May - December 2021
Head of Growth at Vigilant

Head of Growth at Vigilant

  • 2020-2021
Chief Marketing Officer & VP Business Development at BamBams

Chief Marketing Officer & VP Business Development at BamBams

  • 2015-2019
Part-time Lecturer at GWU School of Business

Part-time Lecturer at GWU School of Business

  • 2013-2015
Vice President of Marketing & Business Development at Gallup

Vice President of Marketing & Business Development at Gallup

  • 2013-2015
Director of Marketing at Zippy Shell

Director of Marketing at Zippy Shell

  • 2011-2013
Founder of Tailor Media

Founder of Tailor Media

  • 2009-2011
Intelligence Contractor at US Dept. of State

Intelligence Contractor at US Dept. of State

  • 2010-2011
Infantry & CI/HUMINT at US Marine Corps

Infantry & CI/HUMINT at US Marine Corps

  • 2002-2009

What to ask Ben:

  • Managing a robust marketing budget split across multiple channels is getting much harder for in-house teams to manage. How can smaller teams keep up without resorting to expensive agencies?
  • What is one piece of advice you can give to store owners who are struggling with ROAS in 2022?

Book Ben to speak

If you’d like to have Ben on your podcast, please get in touch via this form or email us at hello@optily.com.

+

Optily has partnered with Clearco to provide you with financial tools to grow your business.

Start your funding application below. Approval can take as little as 24 hours and every funded account receives 3 months of Optily software for FREE.