As digital marketers, we’re no strangers to big changes on the platforms we use on a daily basis. The newest one is coming to Facebook early next year and will impact the precision with which we can target audiences.
TikTok has been growing in leaps and bounds throughout the pandemic, so it’s no surprise that they’re focusing on building up their merchant infrastructure. If your business isn’t on TikTok yet, you might want to jump on it for 2022.
If you want game-changing results from your Google Ads campaigns you need to read these incredible top 3 Google Optimization Tactics!
The tech giant is ditching last-click attribution on Google Ads in favor of the data-driven model that uses machine learning for more accurate attribution.
In recent Google news, the giant of PPC advertising has announced that they are bringing expanded text ads (ETAs) to an end next summer.
Amazon is pay-to-play, so we’ve compiled a guide to ads that will help increase your brand awareness and, ultimately, bring in more sales for your business both on the platform and off.
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