Navah Hopkins: CRO Toolkit
![](https://www.optily.com/wp-content/uploads/2021/08/Copy-of-Blog-header-templates-2400x1000-68-1-1024x427.png)
Are you focusing too much on discounting and not enough on exclusivity as a conversion rate optimization tactic? On this new episode of Optily Radio we covered off this and more ways you can ensure people on your site complete a checkout.