The eCommerce landscape is rapidly evolving, with record growth combined with changing privacy regulations, the rising need for first-party data, and ever increasing customer acquisition costs. One thing that hasn’t changed? The need for email capture pop-ups.
These 3 Content Automation Tools are an incredibly effective way to free up time and help you to produce higher-quality, traffic-driving content.
Learn how to write persuasive, search-optimized product descriptions that convert even casual browsers on your eCommerce store, with these 5 expert tips!
Ads can get quick results, but content marketing is playing the long game. Investing in building up your brand as an expert people turn to for answers, not just to buy, can really pay off in the long term. But which kinds of content are typically the best at boosting traffic?
How do you make your Shopify store stand out? Kelly says the main thing you should do is make sure your images are uniform and clean–don’t worry too much about a custom theme.
Barry’s observed something a bit ironic when it comes to Google’s advice to content creators: they want us to write great, in-depth articles for humans, but those humans don’t actually read very much beyond the snippets they’re served up on the search engine results page.
Stay up-to-date on platform changes, digital marketing tactics, and industry news. We promise we won’t spam!
