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Seresto and Optily Unleash the Flea-tastic 2023 Strategy: More Landing Page Views, Less Cost, and Non-Stop Audience Engagement!

Discover the power of always on advertising solutions that are designed to maximise the potential of conversions in peak seasons with this case study from pet Brand, Seresto.

Eppie M June 7, 2023

Shopify

Guide: Ad Copy Best Practices for Google, Facebook, and TikTok Ads

Unlock the power of compelling ad copy with our guide for Google, Facebook, and TikTok Ads. Discover best practices for various ad formats, learn about character limits, and get inspired by examples tailored for a homeware Shopify store. Perfect your messaging to optimize sales and make an impact in the digital advertising space.

OptiBot May 23, 2023

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elementor	never	This cookie is used by the website's WordPress theme. It allows the website owner to implement or change the website's content in real-time.
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Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.

Cookie	Duration	Description
bcookie	2 years	This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page.
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Cookie	Duration	Description
_ga	2 years	This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.
_gat_gtag_UA_30310259_10	1 minute	This cookie is set by Google and is used to distinguish users.
_gid	1 day	This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form.
ajs_anonymous_id	1 year	This cookie is set by Segment.io to check the number of ew and returning visitors to the website.
ajs_user_id	never	The cookie is set by Segment.io and is used to analyze how you use the website
CONSENT	16 years 4 months 4 days 13 hours	These cookies are set via embedded youtube-videos. They register anonymous statistical data on for example how many times the video is displayed and what settings are used for playback.No sensitive data is collected unless you log in to your google account, in that case your choices are linked with your account, for example if you click “like” on a video.

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.

Cookie	Duration	Description
_fbp	3 months	This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.
bscookie	2 years	This cookie is a browser ID cookie set by Linked share Buttons and ad tags.
fr	3 months	The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.
IDE	1 year 24 days	Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.
NID	6 months	This cookie is used to a profile based on user's interest and display personalized ads to the users.
test_cookie	15 minutes	This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.
VISITOR_INFO1_LIVE	5 months 27 days	This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.
YSC	session	This cookies is set by Youtube and is used to track the views of embedded videos.
yt-remote-connected-devices	never	These cookies are set via embedded youtube-videos.
yt-remote-device-id	never	These cookies are set via embedded youtube-videos.

Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

Cookie	Duration	Description
__tld__	session	No description
_calendly_session	21 days	No description available.
AnalyticsSyncHistory	1 month	No description
li_gc	2 years	No description
m	2 years	No description available.
S	1 hour	No description available.
UserMatchHistory	1 month	Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.

All set!

So, what's next?

Check out some of the latest articles from the Optily Resource Center

Seresto and Optily Unleash the Flea-tastic 2023 Strategy: More Landing Page Views, Less Cost, and Non-Stop Audience Engagement!

Guide: Ad Copy Best Practices for Google, Facebook, and TikTok Ads

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