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Content Creation

Justuno's 3 Most Successful Pop-Up Designs

Justuno’s 3 Most Successful Pop-Up Designs

The eCommerce landscape is rapidly evolving, with record growth combined with changing privacy regulations, the rising need for first-party data, and ever increasing customer acquisition costs. One thing that hasn’t changed? The need for email capture pop-ups.

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OptiBot September 16, 2021

Top 3 Content Formats for Boosting Organic Traffic

Ads can get quick results, but content marketing is playing the long game. Investing in building up your brand as an expert people turn to for answers, not just to buy, can really pay off in the long term. But which kinds of content are typically the best at boosting traffic?

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Katarina White June 11, 2021

Kelly Vaughn: Excel with Shopify

How do you make your Shopify store stand out? Kelly says the main thing you should do is make sure your images are uniform and clean–don’t worry too much about a custom theme.

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Katarina White May 24, 2021

Barry Schwartz on the Future of Search

Barry’s observed something a bit ironic when it comes to Google’s advice to content creators: they want us to write great, in-depth articles for humans, but those humans don’t actually read very much beyond the snippets they’re served up on the search engine results page.

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Katarina White April 12, 2021
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