Since releasing Optily earlier this year, customers have consistently told us that they love the convenient reporting and optimization that comes from organizing all of their similar campaigns together into OptiGroups. We’ve heard from many that an especially helpful feature is that they can see performance for different ad accounts in different ad channels, all in one place.
Making marketers’ lives easier is exactly what we do here, so we took this comment to heart. In last Friday’s update to the Optily platform, we introduced the new “Cross-Channel Dashboard.”
Easily accessible from the left-hand menu, the “Cross-Channel Dashboard” allows you to pull a report with high-level campaign performance data from across all the accounts linked to Optily, whether they are in an OptiGroup or not.
The dashboard allows you to filter by date, platform, and status, enabling you to understand how all of your Google and Facebook activity is performing at a glance.
Now, you don’t have to log into multiple accounts–saving you even more time!
We’d love to hear what you think about the new dashboard. Message us directly with the chatbot in the bottom right corner, or leave a comment on our social media platforms with the handle @OptilyGlobal.
Not yet using Optily?
If you’d like to try out Optily for your own Facebook and Google campaigns, get in touch for a free 14-day trial.