Latest updates from Google, Facebook and more

Ad Platforms

How to Increase Your Google Ads Conversion Rate

Would you believe if someone tells you that an average business spends around $10,000 to $15,000 on Google Ads? This is how advanced and important Google Ads are. In the last few years, more and more companies are spending their hard-earned resources and time in mastering this marketing strategy. 

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Facebook Attribution vs. Google Attribution

With the recent change in Facebook’s attribution window, we decided to analyze the differences between Facebook’s Attribution and Google Analytics’ Attribution models to see which is better for your business.

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