As ad prices increase, so does the cost of new customers. Are you doing all you can to reengage your existing customers to purchase again?
With Black Friday approaching fast, do you have your Klaviyo email strategy optimized to maximize sales on your Shopify store?
Just having a contact email is not very much information. Gen Furukawa explores how businesses can scale with zero-party data and quizzes.
Quizzes and Zero-Party Data in eCommerce: Personalize marketing with ease with Gen Furukawa
As the big platforms continue to raise prices across the online advertising landscape, how can small Shopify businesses grow their ROAS?
Online advertising has gotten pricier. By using Optily, Big Dot of Happiness was able to significantly lower their conversion costs.
Launching a new product with a great email marketing campaign can really help boost sales. Jacob Anson goes into the tactics for success.
Product Launch Success: Email marketing and SMS tactics for sales with Jacob Anson
By making ads with the TikTok Creative Center you can easily create ads that match the style of the platform.
Optily helped An Post increase their conversion rate while keeping CPC costs low.