Google released the Helpful Content update to its algorithm that seeks to improve the quality of content users see when searching.
Are you seeding products out to influencers to get UGC that you can repurpose across social media? If not, check out why should start according to Cody Wittick.
Personalization in marketing is a growing in importance. Erica Salm Rench takes us through how email marketing can be personalized at scale.
Customer Service as Marketing: Increasing CRO and customer loyalty with Mia Bobak
Starting off Right with Shopify: Tactics for launching strong with Keith Matthews
The long game of SEO and content marketing can be tough, but two pros, Kevin Miller and Bridget Reed from Gr0, gave us their expert tactics.
SEO and Content Marketing to GR0 your Shopify Store with Kevin Miller and Bridget Reed
The tech giant will start to roll out the big change on mobile Search. What will the impact of continuous scrolling be on your business?
Amazon is a crowded ecosystem for new brands trying to break in. Optimized copy can be the difference between soaring or sinking in this competitive marketplace.
Are you focusing too much on discounting and not enough on exclusivity as a conversion rate optimization tactic? On this new episode of Optily Radio we covered off this and more ways you can ensure people on your site complete a checkout.