Top 3 Shopify Marketing Apps for 2023

As we get close to ringing in the New Year, we’re covering 3 Shopify marketing apps that would be helpful to have in your toolkit for 2023.
The New Optily Shopify App is Live

The sales supercharger for your Shopify store is here!
Using Facebook Advantage+ to Grow your Shopify Store

Facebook Advantage+ can be a useful marketing tool for all businesses looking to grow their Shopify store in 2022.
What is Facebook CBO?

Learn how to use Facebook Campaign Budget Optimization (CBO) effectively to optimize your Facebook marketing campaigns today.
Calculating your ROAS: What is a good return on Google, Meta, and TikTok?

Calculating ROAS is an essential marketing process, however, what is a good ROAS for each major advertising platform?
Installing a Facebook (Meta) Pixel on your Shopify Store

Discover how you can get set up with a Facebook Pixel on your Shopify store in less than 5 minutes.
Google Analytics 4 vs UA: What you need to know before July 2023

Google’s Universal Analytics is being sunset next year, so we’ve gathered the most important details you need to start with Google Analytics 4.
How do you run a Facebook (Meta) Ads Birthday Discount campaign?

Facebook Ads Birthday Discount campaigns are an easy and effective way to improve your eCommerce business’s Facebook marketing campaigns.
Why Facebook Ads Are So Expensive (And What You Can Do About It)

A definitive solution to the problem of Facebook Ads getting too expensive. Get your marketing back on track and grow your business in 2022.
All Facebook & Instagram Ad Formats 2022

This guide is constantly updated to inform you of all the Facebook and Instagram ad formats, including all the sizes, specs, and dimensions!